Marketing for tradesmen — no fluff, just jobs.
A complete done-for-you marketing system for UK trade businesses. Website, SEO, lead follow-up, reviews and (when you're ready) ads. One monthly fee, one app, one phone number to ring.
Most trade marketing is sold by people who've never quoted a job in their lives. You end up with a flashy website that doesn't rank, a "social media strategy" no customer cares about, and a monthly invoice you can't tie to a single booked job. GrafterTech strips all of that out. I run a glazing company. I built the same marketing system you'll get, in my own business, and it brings in £70k+ a month. You get the exact playbook, set up and run for you.
The five things that actually bring trade work in
After years of testing in my own business and others, this is what moves the needle for trades:
1. A website that ranks locally for the jobs you want — not a brochure site. 2. SEO done the trade way — service pages, town pages and Google Business Profile. 3. Instant follow-up on missed calls so customers don't ring the next firm. 4. Automatic review-building after every job — the highest-leverage thing you can do. 5. Paid ads when you want to turn the volume up fast.
That's the lot. Anything else is usually a distraction.
Why most trade marketing fails
It's not because the marketing is bad. It's because there's a hole in the bucket. Agencies pump leads in and the trade business loses half of them — missed calls, slow replies, forgotten quotes.
We fix the hole first. Every enquiry — website, Google, Facebook, missed call — lands in one inbox on your phone. If you miss a call, the system texts the customer back in seconds. Quotes get chased without you lifting a finger.
Then we turn the tap on. That order matters.
One system, one number, one app
You get a dedicated business phone number that runs through the app. Switch it off evenings and weekends if you want — the missed-call text-back still works, so leads don't get lost.
Everything's in your pocket. From the van, between jobs, you can see exactly who's enquired, send a quote, and book the next visit.
Built specifically for trade businesses.
Website built to convert
Trade-focused design, fast on mobile, written to make people pick up the phone.
SEO that wins local searches
Service and town pages so you rank for the jobs you want.
Missed-call text-back
Every missed call gets a text in seconds, so callers don't ring the next firm.
All leads in one app
Website, Google, Facebook and calls — one inbox in your pocket.
Automatic review requests
Happy customers asked for a Google review after every job.
Google Ads (when you're ready)
Calls within days, with full tracking on cost per booked job.
Common questions.
Ready to market your trade business properly?
Book a quick call and I'll show you exactly what's leaking work right now, and what to fix first. No pitch deck, no nonsense.